Donations System at LOOKLE.COM Search Engine

Use LOOKLE to search the web, and you can raise money for charity. It's FREE!
Try it now.

Type in first word of a charity and click find.

Most people have a cause they think is worth supporting. However in today's busy world most do not have the time or sometimes the spare cash to give. But imagine if donating to your favourite charity cost you NOTHING and was as simple as using a search engine. LOOKLE makes that possible!

LOOKLE has developed a proprietary method, recently patented, to track users searches, in conjunction with approved charities that the user has pre-selected. NO personal details are required to be registered.

HOW SEARCH AND DONATE WORKS
The system is very easy. Users select a charity they wish to support using the selection box below, which is also located on the front page of LOOKLE. There are hundreds of charities to choose from, and the list is growing daily.

1) Type in a charity. Just the first word or part of it will do.
2) Select from the list returned.
3) Your selection will be SET.

Once an organisation has been selected by a user EVERY search performed by that user (eBay, image and video searches not included) will earn 1 search point for the organisation.

For each point accrued LOOKLE will convert the point to CASH at the applicable rate (currently one cent) and donate it to the chosen organisation. One cent may not sound like much, however when considering that using a search engine is one of the most popular activities on the internet, and search engines typically generate millions of searches per year, the search points accrued could translate into literally thousands of dollars going to worthy organisations. Now everyone can make the world a better place with every web search.

This system is designed to donate up to 50% of advertising revenue raised to charity and search point values will be adjusted from time to time to meet that target. Next to each charities name, in brackets, is the amount of money raised to date. This is updated every 48 hours.

Users have the choice of changing their chosen organisation as often as they like. e.g. One day they may choose to accrue points for the Red Cross and then the next day they may change over to MS Society.

Read also about our LOOKLE CLUB This is another way you can help charities at no cost to you!
Click here for details.

FRAUDULENT SEARCHING
We ask that you use the Donations System honestly. All fraudulent activity will be blatantly obvious in our web servers raw log statistics and record of IP addresses. Such activity could result in a charity being banned which would be very unfortunate for the beneficiaries.

As long as LOOKLE is used just like any other search engine there should never be a problem.

Fraudulent activity is defined as users and/or third parties either directly or indirectly generating abnormal numbers of queries or clicks on any pages, search results, ads or links through deceptive, or other invalid means, including but not limited to repeated manual clicks, the use of robots or other automated query tools and/or computer generated search requests, and/or the unauthorised use of other search engine optimisation services and/or software.

HOW MUCH MONEY WILL BE DONATED?
This depends on the number of users and searches performed per day. Here is a forecast comparing various size organisations.


Organisation	Number of users.	Searches per user per day.	Money donated by LOOKLE per year.
Tiny	5	5	$91.25
Small	25	5	$456.25
Medium	100	5	$1,825
Large	500	5	$9,125
Extra large	2,500	5	$45,625
	These figures are estimations only. Users and searches may vary & adjustments may be made for any suspected fraudulent activity.

TYPES OF CHARITIES
The intention of LOOKLE is to support registered charities and schools (approved school building funds), public hospitals, public universities, public libraries, museums and art galleries that are endorsed DGR's by the Australian Taxation department operating within the Australian community. Representatives of these type of organisations may apply to LOOKLE to be included.

For more information on DGR's from the Australian Taxation office, click here.

WHY IS LOOKLE DOING THIS?
Recently LOOKLE was set to embark on a mega advertising campaign, spending thousands of dollars on self promotion. Its founder had a gut feeling there had to be a smarter way. He thought why not divert the advertising budget to charities, which is a great thing to do and will surely encourage users to tell others about LOOKLE. This is known as word-of-mouth advertising and is VERY effective. As the word spreads and more people use LOOKLE, more money will be paid to worthwhile causes, more advertisers will sign up with LOOKLE and effectively everyone gains.

Click here to Tell a Friend about LOOKLE, and help spread the word!

INNOVATION PATENT

LOOKLE has recently been granted an Australian Innovation Patent No.2007100192 for the Donations System on the basis of it being a new, inventive, useful method and process.

The system is unique in the way it records the number of searches, based on users preferred charity selections, and then allocates funds towards those charities.

Users do not have to register or give up any of their private details to use the system, and they have the choice of participating or not. Users may also change their preferred charity as often as they like.

To Submit a Charity Click here